MEDIASTRAIGHTalk-June 2017 Edition

June 23, 2017

YOU HAVE TO FIGHT FOR FREE SPEECH—The Redskins can stay with Washington…Chief Wahoo lives on in Cleveland but, alas, Chief Illini is no longer around to witness the Supreme Court unanimous (8-0) decision to confer free speech status to an Asian-American rock band called ‘Slants’. Lately ‘political correctness’ has grown like a virus and has […]

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MEDIASTRAIGHTalk-May 2017 Edition

May 12, 2017

NOTHING IS SIMPLE ANYMORE—Healthcare reform, a new tax plan, U.S. infrastructure mapping. Why can’t any proposal be easy enough to understand for people who can read and write? Is tax reform a big tax cut for the middle class? Yes? No? We’ve heard it’s all “very complicated” and can’t be explained easily. Then w a […]

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MEDIASTRAIGHTalk-April 2017 Edition

April 7, 2017

REAL JOURNALISM IS STILL ALIVE IN HIGH SCHOOL—Dr. Amy Robertson was hired by the Pittsburg, Kansas school board to become the principal of Pittsburg High. Six members of the school paper, “The Redux” decided to check out her credentials. They found no evidence she got Masters or Doctorate degrees from an accredited university. “There were […]

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MEDIASTRAIGHTalk-March 2017 Edition

March 5, 2017

IF YOU WANT IT…TAKE IT—Recently we had a client appearing on a national cable (CNN) split-screen news interview program about a local issue. Our counsel? Do some homework about the host, his style and demeanor. The other guest. Who is she and what is her background? Who is your key audience? What is your key […]

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MEDIASTRAIGHTalk-January 2017 Edition

January 24, 2017

In a new era of WHO TO BELIEVE and WHAT TO BELIEVE The Dave Baum Media Training/Presentation Skills Group is well positioned to share rock-solid journalistic values with its clients and show them how to penetrate the filter between news-maker…reporter…and key audiences. The same principles apply to dramatically better presentations. Experience of more than four […]

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MEDIASTRAIGHTalk-November 2016 Edition

November 30, 2016

FAKE NEWS AND FAKE REPORTING A DEADLY COMBO The election proved that purported news aided by lazy and mostly biased print and electronic news gatherers is a recipe for a very high degree of huge public mistrust. Facebook wants to fight misinformation with an acknowledgement it could be doing a lot more to halt its […]

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MEDIASTRAIGHTalk-October 2016 Edition

October 27, 2016

Considerations Before a Presidential Election… —That a Donald Trump loss could result in a Trump TV network that would siphon viewers from Fox News. The ‘mainstream’ media has been too busy reporting on she-says-he-says and stolen e-mails to pay much attention. Good journalism is at a minimum in this campaign. —Journalistic objectivity and balance have […]

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MEDIASTRAIGHTalk-September 2016 Edition

September 26, 2016

THE FIRST DEBATE:A Political Fencing Match–Parry and Riposte— It’s all about “Like-ability”. Most people don’t remember 80-90% of what someone says 15-30 minutes after it’s said, But they do remember whether they liked or disliked the person saying it. Clinton and Trump are both very unlikable candidates. What strategies do they adopt in Monday’s debate […]

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MEDIASTRAIGHTalk-August 2016 Edition

August 16, 2016

FOX DOESN”T SAY WHAT AILES THEM— The public continues to see erosion in media ethics. Latest example is Fox News. Fox boss Roger Ailes resigned almost a month ago after charges of sexual harassment went public. A published report (Wash Post) says the folks at Fox spent about 11+ minutes of airtime talking about the […]

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MEDIASTRAIGHTalk-July 2016 Edition

June 28, 2016

AN OUT-OF-TOUCH MEDIA CAN’T GET IN TOUCH— Ed Murrow, Walter Cronkite, Eric Sevareid must be turning over in their graves at today’s ‘media’ trying to cover, in an unbiased way, the mud fight between Hillary and Don. Very few journalists/reporters/producers can be unbiased. It’s human nature to have feelings about people and issues that carry […]

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